Aging Phoenix Men Turn to Botox to Get a Competitive Edge
Last Updated on Monday, 18 June 2012 04:57
Written by bodybeautiful
Tuesday, 19 June 2012 08:00
Today there are more men than ever in Phoenix walking around with a big secret. For them, it’s the key to staying successful and fresh in today’s highly competitive job market where looking good is an important part of what keeps business booming.
First impressions make or break you when it comes to securing new business or a new job. Men have found that “Brotox” keeps them from looking old and tired. Jim, a Phoenix-based 47-year old Body Beautiful Spa client, has been getting Botox and Juvederm regularly for two years because it’s become harder to stay fresh in his highly competitive field. “I usually get guessed for much younger than my age,” he said.
Jim is not alone in Phoenix men who have found Botox and fillers around his face to help revitalize their look. Body Beautiful Spa in Phoenix says the “Brotox” business is exploding as older men turn to cosmetic procedures to help them face-off with younger competitors –– especially when hunting for new jobs.
“They look older, they look tired,” Marlena Krueger said. “They don’t have that vitalized look. They come in and get a vitalized look, and then bam, they get a job.”
Men’s attitude towards Botox and fillers has changed over the last few years. “When men walk into that room, they want to look peppy, they want to look alert, they want to look energetic,” she said. “So if it takes a little Botox here and there to have that look, why not? When you have the confidence in yourself, you feel you can accomplish anything,” explained Marlena.
And Jim agrees. He believes Botox from Body Beautiful Spa in Phoenix helped him regain the confidence and the edge he’d lost. He says the biggest obstacle now is battling the stigma associated with getting the treatment. “It’s not something you rush back to the Monday night Football party to talk about,” Jim joked. But, he says it’s a necessary evil in today’s highly competitive world.
The aesthetics injectors at Body Beautiful Spa in Phoenix are experts at the Liquid Face Lift. The Liquid Face Lift is a combination BOTOX to smooth wrinkles and Juvederm to restore youthful face volume. With the Liquid Face Lift, men and women can take up to 10 years off their face in about an hour with little to no down time.
Body Beautiful Day & Medical Spa is conveniently located two blocks south of Biltmore Fashion Square in the Phoenix – Scottsdale area at 4449 N. 24th Street, Phoenix, AZ 85016. Call 602-522-9222 to schedule your appointment.